OORJA
Table of Contents
Volume 11 Issue 3, 2013
Customer Loyalty Programs - A study on Customer Awareness in Bangalore City
Ms. Kalavathy K.S., Dr. Anitha Ramachander
Customers’ Attitude towards Social Media Marketing
Mr. Dharmesh Motwani , Dr. Devendra Shrimali, Ms. Khushbu Agarwal
Dynamic Linkages between Macroeconomic Factors and Stock Prices: Evidence from an Emerging Market
Mr. Sarwar Uddin Ahmed, Mr. Md. Zahirul Quiyum, Mr. Mohammad Fahad Noor
The Impact of Capital Adequacy under BASEl-II on Indian Private Sector Banks
Ms. Mamta Shah, Dr. Mahua Dutta
Factors Affecting Quality of Work Life in Banks
Anukool Manish Hyde, Barkha Gupta
Positive Orientation as an Effective Stress Management Tool
Ms. Neera Kundnani, Dr. Pallavi Mehta
Impact of Workload Pressure on Job Satisfaction: (With Special Reference to Managers of SBI-Indore)
Uttam Jagtap, Mr. Pradyumna Yadav
Perception of Mobile Users towards Mobile Advertising: An Application of Confirmatory Factor Analysis
Ms. Preeti Jain, Dr. Sanjiv Kumar
Impact of Negative Working Capital on Profitability: An Empirical Analysis of Select Automobile Manufacturing Companies in India
M. Sakthivel Murugun, Mr. V.R. Sridhar
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